Data and Business Intelligence Director, Danone Nutricia China
Christopher Kong is the Data and Business Intelligence Director at Danone Nutricia China (“Danone”), leading digital transformation to drive consumer-centricity. Before joining Danone, he advised 30 multinational Consumer Packaged Goods companies, as Senior Director at Nielsen China. He previously held leadership positions at Cadbury/Kraft, where he repositioned its business in China to enable it to achieve its first year of profitability, and launched a new brand. Mr. Kong is a thought leader in the application of behavioral economics in China, writing articles regularly on this topic. He has previously co-delivered the Behavioral Economics Immersion Program with professors from Yale School of Management. Mr. Kong earned Bachelor degrees in Economics and Laws (Hons) from the University of Melbourne. He is a qualified Chartered Financial Analyst (CFA) and a Board Member of the China Australia Millennial Project (CAMP).