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Meet the entrepreneurs who are taking tomorrow.

LIVEKINDLY Collective, Girteka, Linet and CropX are just a few of the private companies that have turned to Credit Suisse to help them transform their vision into a thriving business.

CropX. Innovation is silver but execution is gold.

In just three years, 10,000 farmers in 50 countries have adopted the CropX farm management platform to help them make better, more sustainable decisions. Originally focused on water management, today it measures all inputs, from fertilizer to chemicals and more.

CEO Tomer Tzach says: “We started from the soil, bottom up. I say we’re scalable and soilable. In that respect, the world is moving in our direction.”

The cloud-based platform uses sensors to collect data about soil conditions so the farmer knows exactly where, when and how much to add of any input. Central to its success is that it is easy to implement and simple to use.

“The main issue with agriculture isn’t the technology, it’s about the simplicity of the technology,” Tomer says. “It’s about creating something simple that a farmer could adopt easily.”

Watch Tomer share how he has built his company into a world leader by innovation, looking beyond in-house success and never giving up.

Cropx video

What can entrepreneurs learn from CropX?

  • Execution is gold

    Innovation helps CropX stay one step ahead. But Tomer believes that’s only part of the story.

    “Innovation is silver and execution is gold. If you build a strong team and execute properly, they will find their way and create a lot of value,” he says.
  • Grow to stay ahead of the field

    Tomer is just as happy to innovate in-house as he is to buy the right technology to help him take tomorrow.

    “Acquisition is a part of our growth strategy… When it makes sense we buy and integrate,” he says.
  • Find the right partners

    Tomer knows the value of working with talented people. He surrounds himself with those who understand what tomorrow will bring.

    “The relationship and network that Credit Suisse has was second to none. We were introduced to these amazing individuals that were so impactful for us. I think they were very professional in their understanding of what it is exactly I needed,” he says.
  • Never give up

    Tomer knows he’s made mistakes and that the right path can take a long time to find. But through perseverance, he’s built a global company.

    “You stand beneath a tree and keep shaking and shaking, and all you get are these bad apples until, eventually, one good apple falls at you. That’s something I continue to do. Never give up,” he says.

    Credit Suisse understood exactly what Tomer needed in terms of networks and relationships to grow CropX from one product into a global platform company, helping him take tomorrow.

For those who take tomorrow. Our services for entrepreneurs.

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For those entrepreneurs who take tomorrow.

Meet the entrepreneurs who are taking tomorrow

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