Sponsorship Further Commitments
From the alpine scenery of the Crans-Montana golf course to the green carpet of the Zurich Film Festival – Credit Suisse supports many outstanding events in Switzerland's cultural and sports calendar.
The annual Credit Suisse Sports Awards are a highlight of the sporting calendar in Switzerland. Attended by celebrities from sports, politics, and business, the ceremony, which has been held each year since 1951, honors the most successful athletes in the country for their extraordinary achievements with the most prestigious award.
Award categories include Sportsman of the Year, Sportswoman of Year, Newcomer of the Year, Disabled Sportsman or Sportswoman of the Year, Trainer of the Year, and Team of the Year. The event has been held in the studios of Swiss TV channel SF since 2010 and is carried live by all Swiss broadcasters. Around a million viewers have tuned into the broadcast in recent years. Credit Suisse has been the official title sponsor of the event, which is organized jointly with Swiss Television, since 1997.
Zurich Film Festival
The annual Zurich Film Festival held each fall has established itself as a major platform for films by up-and-coming directors. It now attracts around 90,500 movie buffs to Zurich's festival cinemas. Credit Suisse has been a sponsor of the Zurich Film Festival since its inception, and its main partner since 2007. The bank has also been a partner of Award Night since 2011 and of the Golden Icon Award since 2012. Furthermore, the bank supports the competitions "International Feature Film," "International Film Music," and, since 2015, "ZFF 72."
A highlight of Credit Suisse's commitment to equestrianism is the White Turf event in St. Moritz. These international horse races are generally held on the first three weekends in February, against the impressive backdrop of the mountains of the Upper Engadine. Visitors are particularly drawn to the spectacular skikjöring races, in which daring skiers are pulled by thoroughbred horses across the frozen surface of Lake St. Moritz. The overall winner is presented with the coveted Credit Suisse Skikjöring Trophy on the final Sunday of the competition, and earns the title "King of the Engadine." Since 2016, the daily winners and overall winner have been honored with a specially designed trophy. The "Credit Suisse King’s Cup" was created by the young Swiss artist duo "Aubry Broquard" for the 40th anniversary of the partnership between White Turf and Credit Suisse, and will furnish the daily winners and the newly-crowned king with a unique symbol of victory. Credit Suisse has been sponsoring White Turf since 1976.
In golf, they say that the most important shot is always the next one. Farsightedness, concentration, endurance, precision, experience, and good nerves: A golfer needs all these qualities. Golf is a sport that enjoys continued popularity – one that combines a premium outdoor experience with a sporting challenge. This is just one reason that golf is one of the sports Credit Suisse has supported for more than 30 years. As a partner to the Omega European Masters in Crans-Montana and the Swiss Seniors Open in Bad Ragaz, Credit Suisse is involved in two key Swiss golf tournaments with international renown.
Omega European Masters in Crans Montana
Credit Suisse has been committed to the Omega European Masters in Crans-Montana since 1984. At this PGA European Tour event, some of the world's top golf professionals compete for the title on the attractive "Seve Ballesteros" course at the Crans-sur-Sierre Golf Club.
Swiss Seniors Open in Bad Ragaz
The Swiss Seniors Open in Bad Ragaz is the only Swiss stop on the European Senior Tour. As the tournament's loyal sponsor from the outset, Credit Suisse is very proud to also celebrate 21 years of partnership with this elite tournament and to have always been there whenever international stars walked the fairways of Bad Ragaz.
Sergio García – our Golfpartner
We are proud to have Sergio García, one of the best golfers in the world, on our team. When it comes to social responsibility and corporate citizenship, we share the same basic values. That is why Sergio García makes the perfect golf partner for Credit Suisse and we are delighted to work with such an exceptional talent and charismatic sportsman.